All articles
Pricing22 September 20263 min read

Arcade pricing in 2026: seat maths, credit costs and the Enterprise wall

Arcade has the simplest pricing page in the category and two complications underneath it: a shared AI credit budget that meters video and visuals, and a ten-user ceiling on its only self-serve paid plan.

The short answer
  • Three tiers: Free $0, Growth $50/user/mo ($42.50 annual), Enterprise custom.
  • Growth caps at 10 users. Past that, the only option is Enterprise.
  • Demos are credit-free. Videos cost 50 credits per 30 seconds; visuals 50 credits each.
  • Growth includes 800 AI credits a month, so roughly 8 minutes of video.
  • Custom domain, SSO, API access and HTML capture are all Enterprise-only.
  • Free and Growth capture video and uploaded media, not the DOM of your product.

Every Arcade plan

PlanMonthlyAnnualUsersPublished limits
Free$0$011 published demo, 1 published video, 200 AI credits/mo, 1 brand kit, watermarked
Growth$50 per user$42.50 per user (-15%)Up to 10Unlimited demos and videos, 800 AI credits/mo, 1 brand kit, advanced analytics, watermark removed, custom branding
EnterpriseCustomCustomMultiple100,000 AI credits/year, up to 10 brand kits, custom domain, SSO/SAML, API access

The credit system, in plain numbers

Arcade publishes its credit costs, which is more transparency than most metered AI pricing offers. Three rules cover everything: demos are credit-free, videos cost 50 credits per 30 seconds, and generated visuals cost 50 credits each.

PlanCreditsThat buys
Free200 / month2 minutes of video, or 4 visuals, or some of each
Growth800 / month8 minutes of video, or 16 visuals
Enterprise100,000 / yearRoughly 833 minutes of video a year
Interactive demos themselves never consume credits on any plan.

If you only build interactive demos, the credit line is irrelevant: you will never touch it. If video is a real part of your output, 800 credits is eight minutes a month, and that is the number to sanity-check against how much video your team actually ships.

The two ceilings

Ten users

Growth is capped at ten users. There is no eleventh seat at $50; the next step is Enterprise, which is a contract and a call. For a company where demos are spreading from marketing into sales and customer success, that ceiling arrives sooner than it looks.

Custom domain, SSO, API and HTML capture

All four are Enterprise-only. The custom domain is the one that catches teams out first: serving demos from your own domain is an ordinary marketing requirement, and at Arcade it moves you from a $50-a-user self-serve plan to a negotiated contract.

The fourth is the one worth checking before anything else. Arcade lists "HTML capture" under Enterprise only, so Free and Growth capture video and uploaded media. That is a good product, and it is a different product from one that replays the real DOM of your app. If you are comparing Arcade Growth against a tool that captures the DOM, you are not comparing like with like.

What a real team pays

TeamMonthlyAnnual billing
1 person$50$42.50
3 people$150$127.50
5 people$250$212.50
10 people (the cap)$500$425
11+ peopleEnterprise, customEnterprise, custom

Is Arcade worth it?

For one to three people it is among the best value in the category, and the output is the most polished on the market. The editor is a pleasure, the shareable output looks good by default, and having demos, video and generated visuals in one product genuinely saves a tool.

Excellent below four users. The maths and the Enterprise wall both work against it above that.

How Peutly compares

Disclosure: we compete with Arcade. On seats alone, Arcade is cheaper up to three people and Peutly is cheaper from four. On capture type there is no crossover: Peutly captures the real DOM on every plan from $175, and Arcade lists HTML capture on Enterprise only. Peutly also includes a custom share domain on Pro at $450 rather than on Enterprise. Arcade has a free tier, built-in video and generated visuals, and a more polished editor; we do not, and we would rather say so here than in a footnote.

Questions, answered

Frequently asked

Arcade Growth is $50 per user per month, or $42.50 on annual billing, a 15% discount. Free is $0 for one user, and Enterprise is custom-priced.

Up to ten. There is no self-serve option above that; an eleventh user means moving to Enterprise.

Demos are credit-free. Videos cost 50 credits per 30 seconds and generated visuals cost 50 credits each. Free includes 200 credits a month, Growth 800 a month, and Enterprise 100,000 a year.

On Enterprise only. Growth does not include a custom domain, which is the most common reason teams outgrow the self-serve tier.

The free plan does. Watermark removal and custom branding start on Growth.

See it for yourself

Build the demo you would actually send a buyer.

Seven days free, and another 7 once you publish. No credit card, cancel any time.