When watch-time isn't the same as conversion.
Loom and Tella are excellent at what they do: asynchronous, recorded video. But a video cannot be clicked through, cannot be edited once the product changes, and reports watch time rather than which step lost the viewer. Here is the honest split, including the part where they beat us.
The matrix
Compared against the screen-recorder category, using what Loom and Tella publish on their own pricing pages. Where a detail varies between the tools we say so rather than guess.
| Feature | Peutly | Screen recorders |
|---|---|---|
| Pricing model Loom lists $18 per user per month on Business. Tella bills per user as well. | Per workspace, flat | Per user |
| Output the viewer clicks through Loom and Tella publish video. Peutly publishes the recorded HTML, so the viewer moves through it themselves. | ||
| Edit the recorded product after capture Video is pixels. Peutly captures the DOM, so text and images stay editable and you can blur, hide or replace anything on the page. | ||
| Per-step analytics Peutly records three events per session: step viewed, CTA clicked and demo completed. That gives per-step drop-off rather than how far someone scrubbed. | Pro+ | Watch time |
| Lead capture form at any step In Peutly a form can gate step three, not just the end card. | Varies by tool | |
| Custom domain on shared demos | Pro+ | Varies by tool |
| GIF / MP4 export Both export video. | ||
| Comments and reactions on what you share Loom lists video comments and emoji reactions on its paid plans. Peutly has no commenting feature at all. | ||
| Records anything on your screen Peutly records web pages in Chrome. Native apps, desktop software and slides are out of scope. |
Where Peutly wins
The viewer clicks instead of watching
A recorded video runs at your pace and gets abandoned partway. A Peutly demo is the real HTML of your product, so the viewer moves at theirs. That is the whole reason the format exists.
Edit after capture, no re-record
Renamed a button on Tuesday? In Loom or Tella you re-record the clip. In Peutly you click the button and rename it, or run find and replace across every step at once. The demo keeps up with the product without rerunning the flow.
Per-step analytics, not play and finish percentages
Video tells you how far someone scrubbed. Peutly records a step viewed event for each step, plus CTA clicks and completions, so you can see which step people leave on. Analytics sit on Pro and Enterprise.
Lead capture inside the demo
Drop a form on any step, not just an end card. Ask for an email before the pricing screen if you want. Submissions land in the dashboard, export as CSV, and fire a webhook on Pro and Enterprise.
One capture, three outputs
The interactive demo, the link preview image and the GIF, WebM or MP4 all come out of the same recording. Edit the demo and the video re-renders from the same source, so you are not maintaining two assets.
Your domain, your branding
On Pro and Enterprise a Peutly demo can live on your own hostname, verified by a CNAME and a TXT record, with your colours, fonts and favicon on the share frame.
Where screen recorders win
They record your screen. We do not.
Peutly records web pages inside Chrome. If you need to show a desktop app, a mobile screen, a terminal or a slide deck, Peutly cannot capture it and Loom or Tella can. This is the single biggest reason to pick them.
Faster to record a raw clip
If you just want to drop a 90-second walkthrough into a Slack DM, Loom is faster. Open, click, paste link, done. Peutly is for the moment that clip needs to become a marketing asset.
Async commenting and reactions
Loom lists video comments and emoji reactions on its paid plans, and teams run real async review threads on them. Peutly has no commenting feature at all. If the job is feedback on a recording, Loom wins outright.
Better for personal communication
Need to send your manager a quick voice-and-screen update? Use Loom. Need to convert pricing-page visitors with a clickable walkthrough? Use Peutly. Different jobs.
Use Loom for async messages. Use Peutly when the demo needs to convert.
Plenty of teams run both. Loom for internal updates and async review, Peutly for the customer-facing surfaces: homepage embeds, sales walkthroughs, launch posts, in-app upsells. Different tools, different jobs.
Capture the same flow in both. Watch the funnel speak.
If you already have a Loom of your product, point Peutly's Chrome extension at the same web flow and ship the interactive version. Two surfaces, one A/B test. The trial runs 14 days.